Free ASO Tool

App Store Title Character Counter

Count App Store title characters, check the 30-character limit, and tighten your app name before updating iOS metadata.

Part of our Keyword Research Hub.

Apple says an app name can be up to 30 characters long. This counter runs locally in your browser.

Characters

0/30

Remaining

30

Words

0

Status

Ready

Title Checks

  • Enter an app title to see length, spacing, and clarity checks.

Count the App Store title before submission

The App Store title, also called the app name, is one of the most visible metadata fields you control. Apple says an app name can be up to 30 characters long. That limit includes spaces, punctuation, and numbers, so a title that feels short in a draft can still run out of room quickly.

This counter helps you check the mechanical limit while you work. It does not score the name, check trademark risk, or tell you whether another app already uses a similar name. It keeps the 30-character budget visible so you can make a tighter title before moving into App Store Connect.

What the counter checks

Check Why it matters
30-character limit Apple says app names can be up to 30 characters long. The title needs to fit before submission.
Unused room A title that is too short may miss a chance to hint at the app's function, category, or main use case.
Whitespace Leading, trailing, or repeated spaces waste characters and can make metadata look less polished.
Generic words Apple recommends a simple, memorable, distinctive name and warns against generic terms. The tool flags common filler so you can review it.
Word count The title needs to be short enough for search results, screenshots, and user memory. Dense titles are harder to scan.

Title, subtitle, and keyword field work together

Do not force every important term into the title. The title should carry the app name and the clearest signal of what the app does. Use the App Store subtitle to expand the value proposition, and use the keyword field for additional relevant terms that do not belong in visible copy.

RespectASO helps with that broader decision. Start with the Keyword Research Hub, compare keyword popularity, keyword difficulty, and opportunity score, then fit the best terms into your App Store metadata.

Example title patterns

Example title Characters Why it works
Meditation & Sleep Timer 24 Clear, task-oriented keywords describing the core function.
Budgetly: Expense Tracker 24 Brand plus functional category without stuffing.
CalmWave: Sleep Sounds 22 Memorable name with a concise use case.
RunPlan 5K Training 19 Short, searchable, and specific to a user goal.

Use this before deeper metadata checks

Once the title fits, check your hidden terms with the App Store Keyword Field Counter. For full title, subtitle, and keyword-field planning, use RespectASO to research competitors, country demand, and metadata options before publishing changes.

For international launches, title length can feel very different across languages. The Localization Hub explains how country and language choices affect App Store metadata planning.

Verified from

  • Apple product page guidance: app names can be up to 30 characters long, and subtitles also have a 30-character limit.
  • respectaso-pro/aso_pro/constraints.py: RespectASO Pro metadata validation enforces title length at 30 characters.
  • respectaso-pro/aso_pro/tests/test_constraints.py: tests confirm 31-character titles fail and 30-character titles pass.

FAQ

Does this counter store my app title?

No. The counter runs in your browser and does not submit the title to RespectASO.

Is the App Store title the same as the app name?

For this tool, yes. Apple calls this field the app name in its product page guidance. Many ASO workflows also call it the title because it appears as the main name users see in App Store search and on the product page.

Should I use all 30 characters?

Use enough characters to make the name distinctive and clear. A title does not need to hit exactly 30 characters, but unused space can be helpful if it lets you add a natural function keyword.

Turn a tighter title into stronger App Store metadata

Use the counter to fit the title, then download RespectASO to research keyword popularity, difficulty, opportunity, competitors, and country-level demand before you ship metadata changes.